Management Profile
Mr. Piyush UpadhyayCMD
Since founding Shuddh Dairy in 2004, our Chairman and Managing Director, Mr. Piyush Upadhyay, has been the driving force behind the brand’s evolution from a Promising Venture into a forward-looking, growth-oriented dairy organization that commands trust across Central Uttar Pradesh. Guided by a clear vision of purity, quality, and customer trust, he has ensured that every product bearing the Shuddh name reflects uncompromised freshness and authenticity. Through his decisive leadership, he has ensured seamless adherence to all statutory, regulatory, and organizational compliances, reinforcing the company’s credibility and operational discipline. His stewardship has shaped Shuddh Dairy into a benchmark of ethical sourcing and responsible production, where every drop of milk embodies care and commitment.
Under his leadership, Shuddh Dairy has embraced innovation while remaining deeply rooted in traditional values. His emphasis on transparency, farmer welfare, and sustainable practices has nurtured enduring relationships across communities. With an unwavering belief that “purity is not just a promise, but a principle,” he continues to inspire the team to uphold Shuddh Dairy’s legacy of delivering wholesome goodness to every home.
Ms.Shivohie BhawayeDirector
Recognized as the pillar and backbone of the company’s overall operations, Ms. Shivohie Bhawaye is instrumental in strengthening Shuddh Dairy’s internal ecosystem. Her deep commitment to employee welfare and organizational well-being shapes a work culture rooted in trust, motivation, and transparency. As an integral force in the company’s financial management and accounting framework, she ensures stability, accuracy, and responsibility in every process. She is also a principal driver of designing incentive structures, bonuses, and employee motivation programs — initiatives that reinforce high performance and sustained engagement across teams. Her continuous support in legal coordination, infrastructure development, and compliance across functional departments further solidifies the company’s operational foundation.
Beyond internal leadership, Ms. Bhawaye actively drives the company’s Corporate Social Responsibility (CSR) initiatives, reflecting her belief in sustainable growth and community development. Her strategic oversight and disciplined approach complement Shuddh Dairy’s vision of purity, quality, and consumer trust. Together with her dedication to operational excellence, she strengthens the organization’s long-term growth trajectory, ensuring that every step the company takes is aligned with its values of integrity, responsibility, and forward-thinking leadership.
Mr. Dev Vikram UpadhyayDirector
As Director and a key custodian of Shuddh Dairy’s brand growth and digital evolution, Mr. Dev Vikram Upadhyay provides strategic oversight of social media management and digital engagement, ensuring the brand’s communication remains authentic, responsive, and aligned with consumer expectations. He also spearheads website operations, content, and updates, ensuring a seamless and informative digital experience across all platforms. A firm believer in innovation with integrity, he has been instrumental in transforming Shuddh Dairy into a forward-looking brand that resonates with modern consumers while retaining its traditional essence.
Deeply committed to modernization, he contributes significantly as an active role in technical upgradation and process automation, driving initiatives that enhance operational efficiency and future-readiness. Through his leadership in modernizing and optimizing software-driven operational systems, he showcases a forward-looking approach to using technology to enable sustainable, scalable growth
A people-centric leader, Mr. Upadhyay champions collaboration and empowers teams to think innovatively and act purposefully. Guided by his belief that progress comes from blending human values with modern thinking, he continues to steer Shuddh Dairy toward a future built on trust, quality, and meaningful connection.
Mr. Shresth UpadhyayCEO
As the Chief Executive Officer of Shuddh Dairy, Mr. Shresth Upadhyay leads the organization with a strategic vision grounded in quality, innovation, and trust. His leadership has strengthened Shuddh Dairy’s position as a leading dairy brand across Central Uttar Pradesh, while supporting its evolution into a technology-enabled, future-ready enterprise.
A distinct hallmark of Mr. Upadhyay’s leadership is his direct involvement in market interactions, building direct relationship with consumers, retailers, and distributors to gain first-hand insights. His unwavering customer-centric approach has consistently driven business growth, enhanced satisfaction, and reinforced the company’s commitment to serving evolving consumer needs.
Leveraging his expertise in market trend analysis and data-driven strategic planning, he guides the organization toward sustainable expansion and operational excellence. His philosophy emphasizes empowering people, nurturing innovation, and building enduring partnerships across the value chain—from farmers to consumers.
Anchored by his belief that “purity of purpose leads to meaningful progress,” Mr. Shresth Upadhyay inspires the Shuddh Dairy team to uphold its legacy of trust and deliver uncompromised quality every day.
Mr. Y. P. Sharma Head of Business Development
An invaluable asset to Shuddh Dairy since its inception, Mr. Y. P. Sharma brings decades of extensive experience in the dairy industry, with a distinguished tenure at PCDF (Parag Dairy) and several other reputed dairy organizations. During his tenure at Parag Dairy, he led the launch of multiple successful products, significantly boosting Continuous Retention Marketing and strengthening customer loyalty. His leadership has also driven revenue growth across several renowned dairy organizations, reflecting his strategic insight and executional excellence.
As Head of Business Development, Mr. Sharma has been instrumental in shaping the company’s sales strategy and expanding its footprint across Central Uttar Pradesh. He leads the Sales and Customer Acquisition Roadmap on a monthly, quarterly, and yearly basis, ensuring systematic growth, effective market penetration, and consistent alignment with business objectives. His deep market insight, extensive industry knowledge, and strong customer relationships ensure that Shuddh Dairy’s products reach households with consistency, trust, and reliability.
A result-oriented leader, he combines experience with innovation to build effective sales networks, enhance market penetration, and strengthen channel partnerships. His unwavering commitment to excellence continues to reinforce the brand’s market presence and support Shuddh Dairy’s sustainable, long-term growth trajectory.